From Running Projects to Growing Portfolios

How leading Umbraco agencies use Umbraco Cloud to scale delivery, reduce infrastructure overhead, and grow their business.

September 10, 2026 | 3 PM CEST | Live Q&A

Most Umbraco agencies are running multiple client projects. Many are responsible for portfolios of ten, twenty, or hundreds of websites.

Every new project brings more infrastructure to maintain, more environments to manage, more upgrades to plan, and more time spent on operational work that doesn’t directly create value for clients.

The question isn't whether Umbraco Cloud has matured — it has. The question is whether your delivery model has kept pace with what's now possible on it.

Join Umbraco HQ and agency leaders for an honest discussion about how Umbraco Cloud has evolved, what the latest Codegarden announcements mean in practice, and how leading partners are using Cloud to simplify operations, improve delivery, and support long-term portfolio growth.

Whether you’re reviewing your hosting strategy ahead of 13 end of life, looking to reduce infrastructure overhead, or simply exploring what’s changed in Umbraco Cloud, this session will help you make an informed decision.

Why attend

✔️ Understand whether Cloud makes commercial sense for your agency today

✔️ Understand the new dedicated resource and load balancing options announced at Codegarden (and what they unlock commercially)

✔️ Get practical insight from agencies already running production portfolios on Cloud

✔️ Understand what the 13 end-of-life means for your hosting strategy

The live webinar already took place. The recording will be live on Umbraco YouTube. 

Hear directly from ClerksWell and True Digital about their experience with Umbraco Cloud

Meet The Speakers

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Bjarke Berg
VP Engineering & Head of Cloud
Umbraco

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Rune Strand
Product Manager, Cloud Group
Umbraco

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Matt Sutherland
Head of Technology
True Digital

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Kat Ovsyannykova
CEO
ClerksWell

What We’ll Cover

The portfolio question

Most partners are responsible for more projects than they can maintain efficiently at scale. What does it actually cost your team to manage staging environments, compliance, uptime, firewall rules, and upgrade cycles across a self-hosted portfolio? What could your team achieve if they spent less time managing infrastructure and more time delivering value to clients?

What Umbraco Cloud looks like today

A platform update from Bjarke Berg covering what's actually changed — not a pitch, but a genuine account of where the platform is now versus a few years ago. Stability, tooling, the new Portal, sustainability reporting, baseline improvements, and the roadmap announced at Codegarden — including what these changes mean for agencies managing growing client portfolios.

A significant commercial change you can act on now

We'll walk you through the new dedicated resource tiers announced at Codegarden 2026, with significantly lower entry points than before—what this means for projects that previously couldn't justify the jump from shared to dedicated, and how it opens up new opportunities to move more client projects to Cloud.

The commercial and technical case, from partners who've made the move

Kat Ovsyannykova brings a commercial perspective as CEO of a Platinum partner, sharing how Umbraco Cloud has influenced margins, delivery speed, and client conversations. Matt Sutherland brings the technical view as Head of Technology, exploring what actually changes for a delivery team day-to-day, including what's harder, not just what's easier.