Bright Signals

Strategic, Creative and Technical in equal measure.

A core strength is how well-balanced we are as a full-service agency. Think of us as a specialist social media agency, an advertising agency, and a website/software development agency rolled into one, equally proficient across all specialisms.

We produce award-winning social campaigns, TV ads, websites, and online services for some of Scotland’s biggest brands spanning multi-lingual, eCommerce and brand sites for clients including Edinburgh Gin, Tennent’s, Innis & Gunn, Magners, STV News, Linn Products, Baxter’s and many more.

We also have several long-term public sector partnerships, supporting clients and their online services for over 10 years, including Highlands and Islands Enterprise and Cycling Scotland. We build Umbraco websites and online services for Scottish Government organisations, with many being assessed against the Digital Scotland Service Standard. We’re also the lead UX/UI agency for Skills Development Scotland.

Our blend of creativity, strategy, and technical skill makes us a trusted partner across Scotland’s digital landscape and beyond.

 

An evidence based creative digital agency.

Our founding principles and pillars:

• Science & evidence: Our work draws daily on behavioural science and evolutionary psychology.
  
  
• Agile: We harness instant feedback from digital channels, enabling testing, iteration, and improvement of web/digital services, avoiding risky fire-and-forget campaigns and websites.
  
  
• Misfits & mavericks welcome: We recruit for cognitive diversity, giving us more dots to join and breeding more original ideas and solutions.
  
  
• Full funnel: We truly integrate from broad-reach emotional priming to performance marketing, using sophisticated targeting and re-targeting.

Awards and contributions

At the Marketing Society Star Awards, across the two digital categories, we've won 6 golds and 5 silvers in 7 years – a record unsurpassed.

In 2024, we won gold for our "Leave Space for a Life campaign" for Cycling Scotland and bronze in the public sector category for our "Chat. Sign. Protect" campaign for Public Health Scotland – we also scooped the gold award in the interface design category at the Scottish Design Awards for our new website for SWG3 and in 2022, we were named agency employer brand of the year by the Marketing Society Scotland.