Grow Your Business with Umbraco

Umbraco offers three partnership tiers - Silver, Gold, and Platinum - each designed to match your agency’s level of experience and engagement with Umbraco.

Silver: Ideal for agencies getting started with Umbraco. Includes access to training, credits, and core marketing benefits.

Gold: For agencies delivering more advanced Umbraco projects, with higher training requirements and added sales and marketing perks.

Platinum: Reserved for highly specialized Umbraco agencies focused on enterprise projects, cloud implementations, and strategic collaboration with Umbraco HQ.

Each tier includes annual training seat requirements and provides credits, discounts, and unique co-marketing opportunities.

Partnerships are based on an annual subscription model, starting with a training investment and a credit package you can spend on commercial products and services. Higher tiers come with more credits and better discounts.

Yes, you can upgrade your partnership at any time during your subscription year to access more benefits and higher credit discounts. Downgrades typically take effect at the time of annual renewal and are handled in close collaboration with your Partner Manager.

Yes, all partnerships run on a yearly auto-renewed subscription. This gives you time to ramp up your projects, leverage credits, complete training, and make the most of your partner benefits.

If your business circumstances change, you can cancel your renewal at the end of the subscription period. Pausing a partnership mid-term isn't currently supported, but we recommend contacting your Partner Manager to explore flexible options based on your situation.

Each partnership tier has specific training seat requirements per year:

- Silver: 4 training seats

- Gold: 8 training seats

- Platinum: 20 seats (including at least 1 Certified Umbraco Master)

You can use seats across multiple team members or have a single developer complete multiple courses. It’s flexible to your needs.

You can join the program and complete training during your partnership year. Umbraco provides onboarding guidance and helps you plan training so you meet certification requirements within the partnership term.

Training is available in flexible formats, including:

- On-demand online courses for self-paced learning

- Live online training sessions

- On-site custom training (optional, paid via credits)

This ensures you can train your team regardless of location or time zone.

Each partner tier includes a bundle of credits that can be used for:

- Commercial products (e.g., Umbraco Cloud, Forms, Commerce, Workflow)

- Training courses

- Support services like architectural advising, code review, or hypercare

- Custom onboarding or enterprise support for your clients

Credits give you flexibility to scale your Umbraco capabilities on your terms.

Unused credits are automatically rolled over into your next partnership period, so you won’t lose them when you renew. However, please note that credits expire two years from their original purchase date. This ensures flexibility across renewal cycles while keeping credit usage up to date.

Credits cannot be used to pay for your annual partnership subscription. However, they can be used for almost everything else, including additional training, support, or commercial product usage.

Many partners see a return on investment within just a few projects. With no license fees for the CMS, discounted access to add-ons, and sales support from Umbraco HQ, you can recoup your investment quickly, often within the first 1–2 projects depending on scope.

Yes. The Silver tier is designed for agencies just starting with Umbraco. The included training, credits, and marketing support help you quickly build your capability and visibility to attract more clients. The ROI grows with your commitment to the platform.

Umbraco actively promotes certified partners on umbraco.com and through strategic campaigns. Leads are:

- Referred through the Partner Finder

- Shared based on project relevance, regional fit, and partner tier

- Supported by co-selling efforts with Umbraco HQ for commercial products

Higher tiers receive greater exposure and lead potential.

All partners receive access to:

- Official Umbraco Partner badge

- Marketing collateral (logos, images, pitch decks)

- Case study opportunities on umbraco.com

- Invitations to partner events and webinars

- Search engine visibility through your Partner Profile

Gold and Platinum partners can also:

- Use “Umbraco” in Google Ads (with approval)

- Collaborate on webinars and campaigns

Yes. Umbraco supports a global partner network with access to:

- Regional Partner Managers

- Online and in-person training

- Support across time zones

- A growing network of local language resources

We aim to make sure you're supported, wherever you're located.