SPX FLOW

About SXP FLOW

SPX FLOW is a leader in sustainable solutions within the precise production of custom design industrial equipment. Based in Charlotte, North Carolina, with operations in more than 30 countries and sales to customers worldwide, their 4,900 employees innovate to design, deliver and service high-value solutions that make life safer, healthier, and more sustainable. SPX FLOW offers thousands of products from over 20 different brands.

Without a DAM, managing and distributing assets to different channels, partners, clients, and other tools, was time-consuming. With the old storage solution, they could not get the overview necessary to enable efficient actions like content reuse and data-driven publishing.

On top of the large quantity of product images, the teams at SPX FLOW also manage technical documentation in multiple languages for all their products and brands. With QBank, they were able to manage, publish and distribute these documents in streamlined and automatized workflows.

Here is how it works 👇

1. QBank publishes the assets in desired formats, cropping, and naming standards to the Microsoft Azure CDN. Through the connector window, QBank can be integrated into TinyMCE or a block object in Umbraco.
2. Once the user chooses an asset, the connector will return all possible formats available on the CDN.

3. The image is placed on the page in Umbraco and points to the CDN.

4. Once a page is published, Umbraco will report the usage back to QBank. The link to the page using the image, the format, and which editor that used the image. When an image is updated in QBank with a new version or cropping, the file on the CDN will be updated, resulting in all pages using this image being updated as well.

The SPX FLOW QBank set-up has grown from one CMS integration with Umbraco to an advanced solution with streamlined workflows and integrations to several business-critical tools and channels.

Other integrations for SPX Flow

✅ InDesign Connector   ✅  Photoshop Connector    ✅ Microsoft Azure Integration

✅ YouTube Connector    ✅ SAP Hybris Integration   ✅ Document Look-Up Integration

Today, they use QBank as a hub for assets from more than 20 brands in multiple languages. 

Take a look at the great results ✨

Consistency

With one single source of truth, SPX FLOW are in full control of what is published and where. That way, they can be consistent in their communication and provide a content-driven customer experience.. Publishing the latest version of a product images on their website, in their e-Commerce tool, and to all their partner portals. With an advanced version management, they will not risk publishing the wrong image or logotype.

Platform ecosystem

The decision to invest in an integrated platform solution has resulted in a future-proofed ecosystem. Integrating business critical tools not only saves SPX FLOW time but also enables data sharing between systems. Data sharing is key in a data-driven organization.

Now they can optimize efforts by analyzing the performance of

specific assets. Data-sharing also means retrieving metadata, product identifications, and naming conventions – always being on track and in control.

Increased SEO Friendliness

Publishing images on a website calls for Alt texts which SPX FLOW can now manage in QBank. When an image is published to the Umbraco Connector, the Alt text is included. The web team doesn’t have to manually add it to images before publishing, it is consistent, and most importantly, it will not be forgotten.

The Media Hub

SPX FLOW has a large number of resellers and partners. To share product images, product information, and technical documentation, they added a Media Portal called the Media Hub to their QBank set-up. The Media Hub is a website where assets can be downloaded. This way, they can ensure access to accurate and up-to-date assets at all times. By adding pre-determined templates, the user can choose in what format to download assets, with options like high or low-resolution images, various formats, etc.

Platform setup

Using QBank as a platform instead of an off-the-shelf product has given SPX FLOW a DAM tool that has been successfully integrated with their existing workflows, processes, and tools. This flexibility of QBank has resulted in easier adaption amongst the teams working with and using these assets in their day-to-day work and tasks. This approach has made QBank a tool for the entire company and not only the Marketing and Communications team.

Integrations to business-critical tools

One of QBank’s key strengths is the ability to grow and scale from being a tool for digital assets to a central hub in an ecosystem of best-of-breed vendors. 

QBank is a proud Tech Partner of ours that offers a DAM Connector for Umbraco. Find out more about the QBank DAM Connector or explore all Umbraco Tech Partners and Integrations.