If you're evaluating content management systems, there's a good chance you’ve come across both Umbraco and Sitecore. While both are powerful platforms, the right choice depends on your goals, team, and budget.
Here’s why Umbraco is the smarter choice for organizations looking for flexibility, ease of use, and high ROI — all without the complexity and high cost of Sitecore.

The CMS that gets you live faster — with better ROI
Thousands of professional teams and enterprises around the world choose Umbraco — not just because it’s user-friendly, but because it’s built for business impact.
Umbraco helps you launch faster and see returns sooner. On average, projects go live in just 4 months, and users see ROI in nearly half the time compared to Sitecore.
If your priority is to get your site live and delivering results — without long timelines or inflated budgets — Umbraco is the clear choice.
You can find the full comparison data set here: The G2 comparison overview

#1 recommended CMS
Choosing the right CMS isn’t just about launch speed or cost — it’s about having a partner you can rely on to evolve with your business.
Umbraco consistently ranks as one of the most trusted CMS platforms on G2 — and for good reason. From smooth onboarding to reliable performance and future-ready technology, users feel confident not just in the product, but in the people behind it.
These aren’t just numbers — they reflect real customer confidence in Umbraco’s commitment to transparency, innovation, and support.
Whether you're scaling fast or modernizing an outdated platform, Umbraco gives you the freedom, flexibility, and peace of mind to build the digital experiences your users deserve — without the red tape and rigidity of traditional enterprise CMSs like Sitecore.
"Umbraco's editing experience and extensibility options mean it is moving beyond its traditional Microsoft heritage. It now runs on Linux and its intuitive editor experience means that it is a CMS of choice in modern composable DXP architectures, even where there is no pre-existing relationship with the Microsoft tech stack."
Umbraco will fit your business needs now and in the future
Whether you're building your first site or scaling a global digital presence, Umbraco adapts to your needs. From simple setups to enterprise-grade architectures, Umbraco offers a scalable CMS foundation built for growth.
With a fully composable, open-source architecture and no vendor lock-in, you have complete control over how your digital experience is shaped — today and as your organization evolves.
Extend effortlessly with e-commerce platforms, CRM systems, analytics tools, or your own internal apps. Whether you're building custom workflows or integrating member portals, Umbraco lets your tech stack work the way you want it to — not the way your CMS dictates.
Custom and intuitive content management
A successful digital experience starts with a CMS that works with you — not against you. Whether you're a marketer, content editor, or developer, Umbraco empowers you to get things done fast, with no steep learning curves.
Why choose a CMS that requires weeks of training or constant technical support?
Umbraco delivers a best-in-class user experience right out of the box
That’s why teams love building and scaling with Umbraco — it’s intuitive, flexible, and doesn’t slow you down.
Whether you’re launching a new campaign, updating content, or managing multiple sites, Umbraco lets your team stay productive without waiting on developers or wrestling with complexity.
"Umbraco has a great UI and structure which leads to an awesome editor experience. Consider it as it's a great flexible and easy-to-use system."
Agency in Information Technology and Services, through G2
A happy editor beats the competitor
The easier it is for your editors to create, publish, and manage content, the more frequently your site gets updated — and that means fresher messaging, better SEO, and faster time-to-market.
Umbraco empowers content teams to move fast without compromising brand quality. From news posts to product launches, everything can be planned, created, and published in minutes — not days.
With a clean, intuitive interface, even non-technical users can manage pages, images, and workflows with confidence.
That means fewer bottlenecks, more agility, and a content engine that actually supports your marketing goals.
Explore Umbraco with a discovery call
Or check out the full comparison data set here: The G2 comparison overview
Users recommends Umbraco's editing features
"The best thing about Umbraco for me is the ease of use, but also the complexity of what Umbraco can be used for. I enjoy the quality of the system and also how quickly you can make changes."
All the features and functionalities you need
Umbraco doesn’t just check the boxes — it elevates the essentials. From content performance to SEO, multilingual publishing to role-based access control, Umbraco delivers the core CMS features your team depends on, with top-rated usability and reliability.
These aren’t bonus features — they’re mission-critical. And Umbraco ranks among the highest for each, ensuring you’re set up for success from day one.
If you’re looking for a flexible, full-featured CMS that just works, Umbraco is ready to deliver — no compromise, no clutter.
Ready to take Umbraco for a spin?
Curious how Umbraco could fit your tech stack, team, and goals? Book a quick discovery call with one of our experts — we’ll walk you through how your company can succeed with Umbraco and explore if it’s a good match for you.
Prefer to try it yourself first?
Explore Umbraco with a discovery call
Or try Umbraco out in this sandbox demo