My new job at Umbraco
I am a big believer that marketing without understanding your audience is like trying to drive a car with a blindfold on. It’s crucial to have a thorough understanding about customer pain points, what their business challenges are, and to understand more about how Umbraco can best serve them. As someone who is naturally curious, I look forward to many exciting challenges and deep diving into market research for strategic positioning.
I grew up on a private family farm extremely close to Charlotte that included chickens, dogs, cows, goats, cats, horses, and even turkeys. Growing up, it was not uncommon for me to be tardy to school because I needed to help get one of our cows out of the middle of the road and back into the pasture! It was also the norm to ride horses, milk goats and have a baby calf (born during the winter months) actually inside our home.
On our farm, I learned the importance of hard work and uncovered my love and fascination for nature and gardening. I also discovered my undying love for all animals.
I went to college in the beautiful Smoky Mountains of western North Carolina where I majored in Communications with a focus in Public Relations. In addition to Charlotte, I have lived in beautiful cities such as Atlanta and Los Angeles.