
Regulator Marine
Reeling in Results with a New Website

Background
Regulator Marine needed a new website to better engage their audience, provide fresh content, and enhance mobile performance for their growing mobile user base—all while creating a brand experience that raises the industry standard and drives business.
Their main goals? Modernize the boat builder tool, drive quality leads, and build a dynamic content hub that keeps users coming back.


Solution
Simply put, our solution focused on enhancing the customer experience. We built a dynamic content hub with educational resources, seamlessly integrated with social media and email marketing, and implemented a funnel-based UI/UX to better educate visitors.
We also upgraded the boat builder for a more interactive experience, integrated a dealer portal, and improved the site’s front-end while upgrading to Umbraco 11 with an easier visual editing backend.
Impact
As a result, Regulator Marine saw higher engagement, more repeat visitors, and increased time spent on key pages, along with a 90% improvement in mobile page speed (2.73 seconds), a 19.7% month-over-month increase in organic traffic, and an 18.8% year-over-year boost in leads.
