Partner since 2011

Novicell DK


Novicell have strategic and technical skills in-house, thus we can advise you competently and lead the recommendations into practice.

About Novicell

We are an international award-winning digital agency with +20 years of experience and a strong team of 330 ecommerce specialists, strategists, software developers, designers and marketing specialists in Denmark, Spain, Norway, Sweden, and UK. We have an extensive client portfolio of mid-size & enterprise ecommerce solutions, website development, UX and brand design solutions, mobile applications and bespoke software. Combining strategic and technical skills, we can advise you competently and put the recommendations into practice. The approach is digital – the goal is business results.

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We LOVE Umbraco!

Novicell is the world’s most experienced Umbraco partner. Three of our offices are Umbraco Gold partners.​ Novicell has a close partnership with Umbraco and has delivered features to Umbraco’s core codebase. We continuously help with updates and new initiatives.​

Novicell develops and operates large and intricate websites with complex integrations.​

Based on the above, Novicell also attracts the best Umbraco developers in the world – several have been honoured with Umbraco MVP (Most Valued People).

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Awards and contributions

In 2020 Novicell won the Umbraco award for Best Designed site with the Copenhagen Metro. The jury said about M.dk, that it is an excellent purpose-driven-design and a superior end-to-end solution. 

In 2018 Novicell won Umbraco awards for Best Designed Site with Lighthouseaarhus.dk and the prestigious Jury's Choice award for Benns.dk. The jury said about Lighthouseaarhus.dk: "Beautiful and clean design with a user experience that feels more like a interactive presentation than an actual website. It is not often that we see such beautiful sites displaying well across all screen sizes."The jury said about Benns.dk: "Impressive and comprehensive use of cutting edge technologies deeply integrated with Umbraco to achieve unique performance results."

In 2016 Novicell took the price for Best New Ecommerce Solution for POWER.dk. POWER.dk is based on Umbraco. The award is given by the Danish Ecommerce Industry Organisation (FDIH).

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  • Design
  • Digital Strategy
  • eCommerce
  • Headless CMS
  • Integrations


  • Arts & culture
  • B2B
  • Public sector & charity
  • Retail
  • Tourism & hospitality


Søren Nymarks Vej 6,
8270 Højbjerg,
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Contributing Partner Badge White Gold

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