Tuesday, May 22, 2018

Umbraco and Odense - the perfect match!

Umbraco HQUmbraco HQ in Odense - Haubergsvej 1, but as we like to call it; Unicorn Square. Not like your normal offices, that's for sure.  


When it comes to Codegarden, many factors comes into play as to why Odense is the perfect location: the CG venue is extremely close to Umbraco HQ as well as in walking distance from any hotel in the city. It is also super close to the train station, where you’ll find a direct connection to CPH airport and other cities in Denmark.

All in all, it’s super convenient for everyone - both attendees as well as us. It’s a factor you might not really notice, but it actually helps contribute massively to making the Codegarden experience as smooth and enjoyable for everyone.

Finally, many choose to stay a few days to explore some of Odense’s many offers - I’ve written a blog post about these offers, so go have a look and use this as your inspiration for you upcoming Odense adventure.

But why Umbraco and Odense in the first place?

Of all the Danish cities - why not Aarhus, or the capital; Copenhagen?

Odense is the third-largest city in Denmark with a population of 178,210 (yes, in Denmark that is big! 😉 ). Odense is well-known for many things - you might have heard of H.C. Andersen? You’ll find his childhood home right in the city center (including a few H.C. Andersen themed museums and statutes, of course)

But there’s more.

It’s also the tech hub of Europe.

Jim and EricOdense's tech environment is thriving in many different areas. Software is just one of them. 

...Or at least well on it’s way to becoming so. It may sound very ambitious to you if you haven’t heard about Odense before - or heard Odense described like this before - but with the things happening in this city and the ever growing support by the public institutions as well as the many private companies pulling together, various tech companies are thriving in this city!

And it’s not all Umbraco...

Yeah, this might surprise you 😉 But we’re not the only hardworking successful nerds in town.

Robots. That is one of the biggest tech industries that Odense is known for. There has been a lot of talk and support for the robot industry in Odense in the last few years, and now, with companies like Universal Robots and Mobile Industrial Robots, it is clear that this focus has been - and still is - a success.

Both companies make and ship thousands of their industrial robots around the world. Recently, they’ve been bought by the American company Teradyne - the leading supplier of automation equipment for test and industrial applications. So the thriving development in Odense does echo beyond this city, country and continent (well… Umbraco is indeed also an example of this  😉).

Good thing is that the companies are staying in town. A city where they are able to grow and find the right talent.

Odense and Umbraco

How can a city contribute to Umbraco 🤔?

It’s not so much “the city”, but the healthy tech-eco-system. An eco-system that has been developed and is supported by lots of different people, businesses, the municipality as well as a local offering of relevant educations by universities, colleges etc.

Coding class at HQVarious initiatives in Odense ensures that education in for example coding, starts at an early age. We had the pleasure of this talented bunch of school kids showing us their coding skill as part of the initiative "Coding class".  

Trade associations like Technology Denmark and IT Branchen Fyn, who help match the right people with the right companies as well as ensure that development in the tech industry remains a top priority in Odense, play a significant role in keeping Odense highly relevant for businesses like ours.


How Umbraco contributes to the eco-system

One of the main reasons for the thriving tech environment is the basic “rule” of an eco-system - the “give and take”, the collaboration and knowledge sharing among the various participants and the constant effort and desire to grow.

Like one of Umbraco’s main values, we believe being open is the key to growth. Listening and pulling together, taking advantage of the different talents, resources and knowledge found in this city.

In the last year alone we’ve contributed in various ways to this “eco-system”. One of the most memorable (and adorable) ones, was when a class of 12-13-year-olds came to our offices to show off their computer games which they’d coded from scratch - in just one week! Get the full story here… or take a brief watch of the fantastic two coders, Asta and Nadia:


We are also in very close collaboration with EAL (Lillebælt Academy - University of Applied Sciences, located in Odense) - last year they even made sure that Umbraco Fundamentals has become part of the study program for all their Web Development students.

Good for us, but also very good for the students who are able to apply for jobs at one of the many web agencies in Odense after graduating… and then it’s no secret that many of our current employees are graduates or interns from EAL and in the future (well, in August already), we look forward to to welcoming even more.

EAL eventMikulas, Morten and Eric at the EAL internship fare promoting internships at Umbraco. All of whom started as interns. Now, they are full-time employees. 


Finally, we contribute by creating exciting jobs at a workplace like no other. In the last year, we have doubled our staff and we are still not done growing (find current job openings here 😉).

We have even grown so much, that moving out of our beautiful industrial-looking HQ, might be a necessity very soon.

Umbraco HQAll the people behind Umbraco HQ. 

Where are we going?

We don’t know yet.

But we know that we are definitely staying in Odense! 😉

Related Story

Odense Harbour - what to see

In just a few days you’re taking a trip to Codegarden. Whoop! This automatically means you are taking a trip to Odense. Whoop-whoop! You are going to spend at least 3 days here, and if you plan to stay longer - lucky you! Odense is a charming city with lots to offer. This year I want to take you for a tour around one of my favourite areas in the city, an area you won’t be able to miss when you get here - the harbour.

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