Background
The Urinal brand faced significant challenges with its original digital presence built on the Kentico platform. The legacy system had become overly complex for content editors, making cross-market updates across the CEE region inefficient and time-consuming. Additionally, the solution was no longer cost-effective in terms of long-term maintenance and further development, prompting the need for a more agile and user-friendly CMS.
Solution
The solution was the migration of the existing website from the Kentico platform to Umbraco CMS, which brought simpler and clearer content management for editors. As part of the implementation, minor adjustments to the visual aspect were also made, primarily a change in the color scheme and the addition of a new promotional banner. The result is a modern and easily maintainable solution for managing a multilingual website across markets.
Impact
Simplifying content management led to more comfortable work for editors and more efficient website operation. The new solution also brought long-term sustainability and reduced costs for management and development.
