When you look at the modern tech landscape, dominated by massive platforms focused on data mining and profit maximization, it’s easy to feel like software has lost its human element.
At Umbraco, we’ve spent over twenty years offering a different path. We believe technology should serve people, not the other way around. We believe that growing a business can be done while being mindful of the communities, the employees, and the environment that we are engaging with. We want our agency partners, enterprise clients, and developers to choose Umbraco not just because the product is great, but because they can build on it with a clean conscience.
Today, we are taking a major step in documenting that promise: Umbraco is officially a Certified B Corporation™.
We didn't pursue B Corp™ certification to reinvent ourselves, chase green credentials, or put a decorative logo on our site. We did it to submit our daily operations to rigorous, independent scrutiny - proving that it is possible to build a thriving global tech company while prioritizing people and the planet while building a profitable business.
What Is B Corp™ Certification?
B Corp™ status is not a self-declared sustainability claim or a clever marketing campaign. Administered by B Lab, it is a comprehensive third-party audit across five core operational areas: Governance, Workers, Community, Environment, and Customers.
To achieve certification, we provided a fully audited evidence trail of how we run our business - evaluating everything from our GHG Scope 1, 2, and 3 emissions to our workplace equity, data protection standards, and open-source community support.
Crucially, B Corp™measures stakeholder governance rather than shareholder-first returns. It legally and operationally verifies that a company balances purpose with performance.
Why Did We Pursue It?
1. Verification Over Unbacked Assertions The tech industry is full of broad, self-proclaimed "green" assertions. We wanted an audited baseline to verify that our operations meet strict global standards.
2. Documenting Who We Already Are Going through the assessment validated the culture we have built over two decades. Whether it’s maintaining an inclusive global developer ecosystem, achieving 53% female representation among new hires, sustaining an 82 Support NPS, or embedding security-by-design (validated by our ISO 27001 status), B Corp™ provided an external benchmark for our existing "friendly by default" philosophy.