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Apple Federal Credit Union

Modernizing Digital Banking with a Flexible Umbraco Platform

Apple Federal Credit Union worked with Wakefly to move from an aging custom-built .NET website to a more flexible Umbraco CMS. The new platform gives the Marketing team more control over content and campaigns while preserving the custom functionality, integrations, and business processes members depend on.

Background

Apple Federal Credit Union's custom-built .NET website had become increasingly difficult to manage. Routine content updates required developer involvement, limiting the Marketing team's ability to quickly launch campaigns, update promotions, and respond to changing business priorities. At the same time, the organization needed to preserve years of custom functionality while preparing its digital platform for future growth.

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Solution

Wakefly rebuilt the website on Umbraco, replacing the legacy .NET platform with a modern, enterprise-class CMS. Using reusable content components, custom integrations, automated rate management, and Umbraco Cloud hosting, the new platform maintained all critical business functionality while giving marketers the flexibility to manage and publish content without relying on developers.

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Impact

Apple Federal Credit Union now operates on a scalable, future-ready digital platform that streamlines content management and simplifies ongoing website administration. Marketing teams can publish content faster using intuitive editing tools, while automated integrations keep financial rate information accurate and personalized experiences intact. The new architecture provides a strong foundation for future digital initiatives without sacrificing the sophisticated functionality members depend on.

Results

100%
migration from a custom .NET cms
0%
dependency on developers for marketing updates
100%
automated financial rate management

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