Railpen

Improving website performance and creating clarity for Railpen's 350 thousand members

Blurred subway tunnel with blue light streaks and text: “Railpen” and “An accessible, easier-to-manage Umbraco 17…”

See how Factory73 rebuilt Railpen.com on Umbraco 17, migrating more than 1,000 pages and giving Railpen’s communications team more control over publishing, so the UK pension scheme’s 350,000+ members can find and understand the information they need more quickly.

Background

The challenge: 

Publishing constraints and growing complexity

The existing CMS made routine publishing difficult. Editors had limited control over page structure and content reuse, so even straightforward changes took longer and were harder to make consistently.

As the volume of content grew, inconsistencies made key messages less clear and information harder for members to find.

Railpen needed a redevelopment that would give its communications team more control, support consistent publishing and improve clarity across the member journey.

Collage of three devices showing Railpen website: worker portrait, “Securing our members’ future,” and content tiles.

Solution

Simplifying publishing and restoring clarity

We rebuilt Railpen.com on Umbraco 17, using structured content and reusable components to make day-to-day publishing clearer and more consistent.

The communications team can now create and update pages through a simpler editing experience, while members benefit from clearer information, improved accessibility and better performance across devices.

Three-panel website mockup with Railpen phone view, play video button, and headings like “Driving positive change” and “Outcomes”

Impact

  • Umbraco 17 CMS - a clearer editing and publishing process for routine page updates

  • Structured content - reusable components and clearer page structures that help the team keep information consistent

  • Accessibility - improvements built into templates and components to support more inclusive member journeys

  • Performance - front-end improvements that support faster, more consistent use across devices

  • Maintainable architecture - a supported Umbraco 17 implementation that can accommodate changes to Railpen's content and functionality over time

350000

members served across UK

1000+

pages migrated to Umbraco 17

50%

increase in content management efficiency

"Railpen.com plays an important role in how we explain who we are and what we do. This redevelopment puts usability, accessibility and clarity front and centre. Factory73 has helped us to redevelop the site into a platform that supports our purpose and can adapt over time."

- Becks Goodman, Brand Communications Manager, Railpen

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