The perfect fit for your website
Get the most out of your online presence with a top-tuned Umbraco website! Umbraco's open-source foundation allows you to build the custom solution you want, with all the functionality you need.
Plus, the great editor experience will make sure your marketing team loves working with it. You'll get new campaign pages up and running in no time and hook more leads with the easy-to-use forms builder.
Our best-of-breed approach means you can integrate your tech stack without limitations and choose the best tools for the job.
Best of Breed with no technical debt
The debate of ''Best of Breed vs. a Suite CMS'' is ongoing and there's no right or wrong here - we even wrote an entire whitepaper about it. Choosing the right tech stack can have a big impact on your business. So what sets Umbraco apart from the rest?
Free and open-source
There are no licensing fees, no hidden costs, and no limitations on our open-source version. Instead of spending your budget on licensing fees, you can spend it on actual development of your website. Lovely, isn't it?
We do offer direct support, hosting, and multiple add-on products to make it a stronger platform, but you're also welcome to use Umbraco for an entire implementation lifecycle without ever paying us a dime.
Best of breed
There is a reason we mention flexibility and customizability a lot because we've realized there are only so many use cases that can be covered out-of-the-box with any CMS.
Instead of forcing extra features you’d never use into the product, we've built Umbraco on a solid foundation that you can enhance and mold endlessly until it's just right for your goals.
No technical debt
Umbraco is in a constant development cycle from both the open-source Community and Umbraco HQ, which ensures you always have an updated CMS where bugs are squashed regularly.
Plus, any code written by you or an agency partner will never come back to haunt you later on. Using an open-source CMS means you always have access to the code even if you change platforms or agencies.
What can you do with Umbraco for professional services?
Let us show you! Umbraco is not plug-and-play, and requires development before it can meet all of your demands. Since no company is the same as another, it's exactly the functionality, scalability, and flexibility of the Friendly CMS that make it a perfect match. Every iteration of Umbraco is unique.
For example? Take Mercedes-Benz, which generated 132% more test drives, or Shawbrook Bank, which received 41% more traffic from organic search. Swipe through some of our highlighted case studies, or take a look at our curated list of Umbraco solutions for Professional Services to see what Umbraco can do.
The perfect marketing platform for lead generation
Umbraco is perfect for businesses that focus on lead generation.
With a clean codebase, you get a fast website. And with its unbeatable flexibility, you can build your website exactly the way you want.
Umbraco is SEO-friendly and offers an easy-to-use form builder that you can connect directly to your Marketing Automation and CRM as well as any other favorite tools using Zapier.
A great example is this case study from Mercedes-Benz Private Lease. Their Umbraco site increased test drive requests by 132% and saw a 143% increase in their online order conversion rate.
Explore the Marketing Features Umbraco has in its toolbox.
A CMS built for editors
You don’t need a bunch of technical skills to be an Umbraco editor. We've streamlined it for you, whether you have one or hundreds of editors. The extendible backoffice allows you to fit workflows exactly to their needs, like Dirkzwagers's website with 150 authors and 7500 articles.
Integrated workflows in the backoffice ensure that you and your team are always on the same page when it comes to the intersection of content and context - literally. When you create a page, you can add text, upload and crop images perfectly, and write catchy SEO titles and descriptions all without leaving that page.
Do you need to restrict areas or permissions for each editor? That's no problem with our user permissions. Use our built-in permissions or create your own, depending on your needs.
Keep your tech stack intact
A best-of-breed approach allows you to use the tools you know and love, whether HubSpot, Zapier, Active Campaign, ERP systems, eCommerce, or a custom-built platform.
With a thoroughly documented API, your developers can integrate almost anything into Umbraco - and we encourage that! Our community of developers is consistently creating and sharing a selection of technology partner packages, packages, and extensions that you can use right away.
Your B2B portal and/or eCommerce platform
Umbraco is a great option for your eCommerce platform, and with the built-in member management features, you can build an entire B2B portal with gated content and eCommerce functionality.
While the Umbraco CMS does not come with eCommerce functionality out of the box, there are several ways for you to use Umbraco as an eCommerce platform. The simplest is to go with one of the eCommerce packages developed by our technology partners.
With our open-source code and open APIs, it's also possible to build and integrate your own solution with Umbraco to make a completely customized setup that fits your needs like a glove.
Multilingual editing for global websites
Finding it hard to edit and manage a website with several languages?
Umbraco has you covered. The CMS's split-view feature allows you to edit language versions side-by-side, so you can translate from English to Spanish to Japanese without having to switch between windows or tabs in your browser. (Très cool.)
This means that when your company expands into a new market, it only takes a few steps to set up a site for your target market and language.
Curious about multilingual websites in Umbraco? Check out our case study from the European Union, which has more than 800 translators.
A scalable solution
When choosing a CMS, the question of best-of-breed vs. suite solutions inevitably comes up (see our whitepaper).
With best-of-breed solutions like Umbraco, you don't have to fear code bloat or switch to a specific ERP, CRM, or marketing suite to make it work. Instead, you will have the flexibility to make it uniquely yours!
You won't be limited by extra user costs or license fees. This means that there's no limit to the site architecture; simply pick the one that fits your needs without worrying about restraints or costs.
If you need a multisite setup, we've made it possible to set up with reusable project components using Baselines. If you need to make sure multiple websites look and feel the same, you can do that too. And if you need to make updates, you can do it in one place and push the changes to all of your sites in a fast and efficient manner.
Permissions structure and user groups
When handling large-scale publications on a professional website, you need a clear permissions structure for your users. This is often a complex experience that requires a lot of manual work... unless, of course, you choose Umbraco:
- A new team member is only a single invite away
- The onboarding experience is intuitive out-of-the-box and requires very little customization (if any)
- You can pick from predefined user groups or create your own to easily control user permissions. Administrator? Content editor? One-time contributor? Anything is possible.
Consistent branding and design
With complete design freedom, your website will look exactly how you want - the better to tell your brand story in a way that's just right.
Umbraco CMS makes it easy to go mobile-first with your design, and you can even preview and see how your latest changes will look on various devices.
Front-end developers love working with Umbraco because they can use whatever code they prefer without the CMS getting in their way. Templating in Umbraco starts with your markup, not with you trying to modify something that is already there.
Discover all the Web Design Features that will help you create exciting projects.
Build all that with a helping hand
Your business’s website is crucial to you - so it’s understandable you are very particular about it. But you don’t have to worry about developing the website all by yourself.
At Umbraco, we have many friendly partner agencies that know the CMS in and out, and can therefore help you create a powerful website and accommodate all your business needs. They are experienced, Umbraco-certified, and up-to-date on the latest Umbraco knowledge - and that makes them the best for the job!
So while you focus on what you do best - delivering your services - an Umbraco partner agency can take care of building your dream website for your business.
Through these partnerships, Umbraco makes sure that can help you get fully started with a great digital space for your activities. In our partner agency list, you can select an agency to partner with based on your industry, skills you are interested in, and region. Take a look at our partners that specialize in Professional Services.
Do you want to be sure you’re picking the agency that would be the best for you and your online presence? Reach out to us in the contact form below, and let us help you.
Don't just take our word for it
We make consistent improvements to Umbraco CMS thanks to a constant stream of feedback from our community. Here's what real users have to say about using Umbraco:
Want to know if Umbraco is a fit for your website?
We're happy to help you out any way we can. Have a question that wasn't answered on this page - or need help finding the perfect partner agency to develop your new site?
Fill out the form below and we'll get in touch soon.
Here's what happens when you submit the form:
- We will reach out to you to set up a time for a call,
- We'll have an in-depth 30-minute discovery call, where we'll discuss your specific needs and answer any questions you might have, and
- We'll follow up after our chat with the next steps agreed upon in the call. This can be anything from a personal live demo, in-depth answers to your questions, or a quote on a paid plan that fits your needs.
Frequently Asked Questions about Umbraco
Umbraco is used by over 731438 active websites worldwide and is used to build all sorts of projects - small and large, public and private.
The fastest and easiest way to try Umbraco is by taking a free 14-day Umbraco Cloud trial. All you need to do is fill out your name, email and choose a password - then we'll create a new project for you in just a few minutes.
Alternatively you can always download the free open source version of Umbraco and set it up as a local copy or on your own hosting solution.
You can get a demo in 2 different ways:
- You can take a 14-day Umbraco Cloud trial, which will have you up-and-running in 5 minutes (no installation required).
- Book a live one-on-one demo of the CMS where you will get a walkthrough of the CMS or one of our SaaS products and ask any questions you might have. Find an upcoming webinar right here.
Umbraco is open source and free to install, setup and host for yourself.
You can see the terms and conditions for the paid Umbraco plans here.
You can find the terms and conditions for our SaaS products (Cloud and Heartcore) here.